Market Analysis Plan

We met as a group today and discussed our Market Analysis Plan.
We started by talking about locations and visiting different locations in SL for our waterspouts business and we decided that the best place would be Key West. Hopefully in or near a resort to attract a more touristy crowd.
Next, we talked about the target market, which included middle to upper middle class families, this includes children to seniors.
We tried to gather as much information about the size of our target market and define the levels of our pricing, and our gross margin levels. We discussed competition and how that might effect our Market plan.

We accomplished a lot during the meeting and looking forward I feel confident about our business.